A good copywriter can. He masters the techniques of persuasive writing. Is a bit schizophrenic so that he can put himself in any target group. Know which buttons to press and where those buttons are. Those talents are not mastered by the average plumber or data analyst when writing a shopping list. Although this may well put his partner into action. That again. Anyone can write. Not everyone can write copy that converts. 5. A copywriter can write a text 'just as Japan Phone Number List quickly' "It's just a short text, can it be ready this afternoon?" Recognizable? As if you are twiddling your thumbs until that one client calls. And if you happen to be in the starting blocks and can deliver the concept that same afternoon, there is 0 room for feedback (check point 7). For me the answer to such a question is one of the caliber: 'no is also an answer'. I've burned my fingers on it just too many times.
And I can tell you from experience: if you type with burned fingertips, you quickly lose the fun of copywriting. And yes, there are probably copywriters who will type up pages in no time. Just off the cuff. For example, copywriters who are paid per word. Japan Phone Number List Big fine. I don't believe in that myself. So I don't believe in getting Japan Phone Number List paid per word. Why? Because to write is to delete . If you are paid per word, you only delete a lot less quickly. Also read: Effective final editing: avoid passive & woolly language For me, copywriting is putting every word on a scale. doing research. Deliberate and weigh. Sharpen the knives for razor-sharp texts. Write and delete. It takes time.
Even if it is 'just' a short text. Or actually you if it is a short text. A copywriter doesn't need a briefing No of course not. Copywriters can read minds. We can guess what the Unique Selling Point is of a product or service. Guess who the target audience Japan Phone Number List might be. Guessing what the client wants to achieve with the texts. Without briefing it is shooting with hail. The chance that you miss is therefore much greater than that you hit the target. My statement: A copywriter who takes himself even a little seriously thanks you kindly for an assignment Japan Phone Number List where no briefing is possible.